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Localization maturity
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Developers: Open Windows in Your Silo to Collaborate
Partnering with localization teams to achieve internationalization compliance on time every time means working closely together – especially as your processes and theirs integrate (Gen)AI. Open an ongoing dialog with localization, testing,...
Rebecca Ray - August 26, 2024
Artificial intelligence
Business process globalization
Localization maturity
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AI Increases Collaboration Opportunities for Product Managers and Localization Teams
Whether or not product managers have direct responsibility for the international success of their products, they still want them to do well worldwide and are often held responsible for international revenue numbers. But what if they have li...
Rebecca Ray - October 17, 2023
Artificial intelligence
Business process globalization
Localization maturity
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When No Doesn’t Mean “No”
The word No seems to have been going around a lot in conversations lately. From discussions (welfare, personal space, the right to say No) to a conversation with my local taxi driver about the use of the word “Non” as a simple statement in...
Alison Toon - January 17, 2023
Customer experience
Localization maturity
Machine translation
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Swiss Cheese and Customer Experience
In the late 19th century my great-grandfather, Otto, smuggled the culture for Gruyère cheese from Switzerland to the United States. Thinking about him reminds me of the “Swiss Cheese Model,” an approach to accident prevention that focuses o...
Arle Lommel - May 5, 2022
Buyer strategic planning
Customer experience
International marketing
Localization maturity
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Software Developers – Yes, You!
To put it bluntly, your latest and greatest product feature or code fix may only be applicable for a minority of your customers. If your company’s international revenue is approaching or has already surpassed 50% – but customers outside of...
Rebecca Ray - April 20, 2022
Business process globalization
Localization maturity
Continuous Localization
Globalization Maturity
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